neighborhood: long island city | space type: art collective, nonprofit | active since: 1994 | links: website, facebook, twitter
all photos by Maximus
Comissar (unless noted)
Yes, I know Flux Factory is in Queens. For what it’s worth, they actually started
in Brooklyn—in the Monster
Island building—and they’re one of the longest-running art collectives
currently active. More importantly, though, they are, individually and as a
group, terrifically creative, sensationally ambitious, and just unbelievably
fun. I change the standards of what I’m going to cover on this site all the
time, but the best way to sum it up is this: If I think something is fabulous, I
want to cover it. And Flux Factory is fabulous.
some of the fabulous
Fluxers
Housed in a converted greeting card factory in Long Island City, Flux has
fourteen art studios and a staff of six. That’s around twenty people give or
take, and in 2011 they held seventy-five different events (here’s a sampling),
including art shows, installations, performances, screenings, workshops,
lectures, and more. Everything at Flux is done, per their mission statement,
with a “rigorous commitment to the collaborative process.” They have four major
thematic group shows each year, involving art, performance, and community
events, utterly transforming the gallery space each time. Recently there was “iSpy,” a “participatory
collaborative game show” that encorporated guessing games, livestreaming,
piñatas, feminism according to World of Warcraft, and tweets from the
Flux toilet whenever it was flushed. Before that was “Banquet
for America,” a month-long extravaganza that saw the gallery redone as
an entire village, with a fifty-foot banquet table-cum-catwalk down the center
and each artist manning his or her own shop, “selling” things like donuts and
haircuts and feminist karaoke (I meant to sing “I Will Survive,” but I ran out
of time). In addition, there are dozens of smaller projects, including
educational initiatives, resident solo and group shows, guest-curated projects,
Flux
Radio, and a monthly potluck. There was a death
match debate to discuss how artists are interacting with the #OWS
movement. There have been lectures on social
hijinx, interviewing
skills, and kayak-building.
iSpy
Have I given you a sense of the incredible creativity and diversity of the
artists in this group? This is why we live in New York, you guys, or at least
why I do: to be able to see and participate in this kind of
expectation-thwarting, envelope-pushing, rambunctious creative glee. And listen:
the Fluxers are always looking for new friends, new volunteers, and new
collaborators, so please, go on up to Queens and check them out. But first check
out my interview with Executive Director Christina
Vassallo, Residency Director Douglas Paulson, Press &
Curatorial fellow Georgia
Muenster, and artists Jason Eppink,
Adrian Owen, and
Richard Nathaniel.

brooklyn spaces: Is there a unifying theme
among the artists here? How do you decide who gets to have a studio?
Christina: We’re not focused on a specific
genre or discipline. It’s really people who are interested in working
collaboratively; that’s our main criteria.
Douglas: Flux is an intentional
community, and we rely on consensus-based decision making. The artists
choose the next residents, conceptualize and generate the work for the shows,
figure out who’s doing the chores. We discuss everything, and everyone has the
right to object or bring new terms. Of course, there’s never unanimous agreement
on anything, but after a discussion, the people who might not necessarily agree
at least feel like they’ve had a chance to be heard. One thing that comes up a
lot is the idea of “fluxiness,” which is a word we all know but no one can
actually define. It’s the way we describe whatever it takes for someone to
endure being part of this crazy mess.
Adrian: I think it’s wrapped up with the
idea that we often take on ambitious projects that we’re not quite sure how
we’re going to do and then figure it out as we go.
Georgia:
Fluxiness to me is a cross between ingenuity and impossibility. And the color
green.
Adrian: We want to make sure we’re
perceived as professional as well as fun. So that’s part of fluxiness too,
knowing that we have the heads behind all these crazy things we’re trying to
do.
Jason: Yeah, but also? Fuck
professionality. I think it’s more being able to execute what you can and
pulling it through somehow. A lot of our peers don’t execute at the level we do.
We actually make shit happen.
Georgia: We do so so so much. It’s kind of
preposterous how much we do.
Adrian: Getting a fully functional
administration rolling has allowed us to produce so much more.
Banquet for America
brooklyn spaces: Do you find any conflict
between the organization required and the creative space of doing these sorts of
projects?
Adrian: Yeah, that’s what we’re navigating
all the time. It’s like herding cats trying to organize artists.
brooklyn spaces: Jordan from Silent Barn
said exactly the same thing about musicians. Tell me about a favorite event or
exhibit you’ve seen or been a part of here. I came to the opening of “Banquet
for America” last month, and it was absolutely incredible.
Christina: That
show was particularly fluxy in that it required extensive participation from the
artists and the audience, with all the artists’ shops and performances. The more
serious side of the show was an anti-capitalist statement about how mom-and-pop
shops and independent retailers are getting pushed aside by big-box retail
stores. Another show I loved was “Sea Worthy,”
which, in typical Flux fashion, experimented with the boundaries of what an
exhibition could be. It was in conjunction with the Gowanus Studio Space and EFA Project Space,
and Swimming
Cities contributed as well. We paired artists with boat builders to make
a whole flotilla of artworks, and we brought members of the public around the
New York City waterways. Again there was a serious discussion beneath the
presentation: The water is the largest open space in New York City, and we
wanted to show people that there are ways we can reclaim it.
Douglas: One of my favorites was
“Congress
of Collectives.” It was completely different from these sorts of
spectacle-heavy shows. We invited representatives of more than thirty
collectives from the U.S., Europe, and the Middle East, and we set up projects,
discussions, panels, and talks designed to explore what it means to work
collectively.
Georgia: One of my favorites was “Going
Places (Doing Stuff),” our bus tour series, where you’d get on a bus and
not know where you were going.
Jason: That’s what I was going to say too!

brooklyn spaces: I didn’t know that was a
Flux project. Where were some of the places that you took people?
Jason: This was a three-summer project. The
first year I went on three of them, and it blew me away, it totally made my
summer. I wasn’t part of Flux then, but when I heard they were doing it again, I
had to get involved. My friend Matt Green and I led one called “Quest for
Immortality.” First we went to visit the Self-Transcendence
3100, which is a 3100-mile foot race around a single city block, started
by the late guru Sri Chinmoy. Then we
met Ashrita Furman, who holds the most
Guinness World Records, and we set our own records, like “most people flossing
their teeth with the same string of dental floss at once.”
Adrian: I beat
some fifteen-year-old girl’s record for speed-eating a bag of Skittles.
Jason: Next we went to visit a monument
of Crete that this old guy has been building in his yard in Bay Ridge,
and then we went to Staten Island and climbed these abandoned liquid natural gas
towers. We finished at Lemon Creek State Park, where this guy has been building
rock cairns along the beach for about ten years. It used to be this trashy,
gross place, and he has completely transformed it.
Adrian: I have two favorite Flux
experiences: “The
End of the End of the End,” the last show at the previous space, and “Housebroken,”
the first show at this one. They were absolute mayhem from a curatorial
standpoint, but just so much fun. Every single room had something happening in
it at all times. There were like 200 artists involved in each. Every nook and
cranny was programmed. It was intense and awesome.
brooklyn
spaces: Did you perform or curate or make something for them?
Adrian: My metal band White Limo played both, and at
“Housebroken” I sang opera in the shower with the door open and the shower
curtain closed, wearing gold trunks. One girl actually pulled back the curtain
because she probably thought it was a recording, and she just screamed and ran
out.
Jason: Another awesome thing about that
show was that everyone was invited to give us something we could keep, as a way
to have artists help us finish the space. Most of the artworks that you see
around this space came from that show.
Richard: I think my favorite experience is
the monthly Flux Thursday. It’s all the people you know and tons of people you
don’t, and everybody’s showing work and drinking and talking and
high-fiving.
Georgia: Those
are potlucks. We love to feed people.
Richard: Also the Greenpeace
stuff was dope. We worked with them to sell real estate on top of black
coal mountains. Just light stuff, you know.
Adrian: It was the performance-art portion
of a project for a coal awareness tour they were doing with one of their Ice
Breakers. It was in Chelsea Piers, right next to the driving range. One of our
artists got hit by a golf ball.

brooklyn spaces: So when an artist has a
studio here, is it only about working collectively?
Douglas: No, everyone here is pursuing
their individual art and their own career in one way or another as well.
Christina:
Through the years we’ve gotten really good at focusing on the collaborative
aspects, and now we’re starting to get better at nurturing the individual
simultaneously.
Douglas: Flux used to be a lot of people in
their early twenties who just got out of school, but now it’s older, more
serious. We had a Fulbright Scholar here, we have career artists. But we’re
extremely conscientious about maintaining the existing community. We’ve
dedicated one studio to people who have had a residency here already, so there
are always former residents coming back. That’s extremely important, and it’s
something that we’ve been very conscious of as we’ve transformed to a formal
residency program: how to maintain that kind of cohesive fluxiness.

brooklyn spaces: How do you think Flux is
affected by being in Long Island City?
Christina: There are so many things we get
here that we wouldn’t get anywhere else. If we were in Manhattan we’d just be
another group fighting for the same resources and the same eyeballs and
audience.
Adrian: It
definitely makes it harder to attract foot traffic, though. Queens holds such a
stigma—even though it’s easier to get here than to most of Bushwick. It’s like,
“Did you say Queens? I don’t know, man.” So that’s a big hurdle.
Georgia: It’s somewhat absurd to me; there
are dozens of arts organizations out in Long Island City. Sculpture Center, Noguchi, PS1, Fisher
Landau, Socrates
Sculpture Park, Museum of the Moving
Image…
Douglas: And the fact that we’re not in
Brooklyn has allowed us to make our own identity rather than being just another
Bushwick space.
Jason: I feel like if we were in Brooklyn
we’d be overrun. I think it’s kind of to our advantage that people think it’s
not as easy to get here. The people who want to get here, get here. It’s already
an awesome, big community.
Adrian: We’re
starting to get a few relationships locally. We’ve been here long enough, and
people are starting to figure out what we’re up to.
Jason: I love that the people from the
neighborhood see us as these crazy art people. We get to be that for a lot of
New York. My first experiences of Flux were like, holy hell. This is
much better than art. It’s wacky and playful people doing really exuberant
things. I actually think that gets back to what fluxiness is. I think that’s
sort of our legacy.
Adrian: I totally agree. That’s exactly
what happened to me. I had a friend who lived in Queens and I was like “What?
I’m not going over there.” And then Flux asked my band to play, so I made the
trek—and I’ve been here for seven years. My eyes were opened in a whole new way.
I was like, “You can do this?”
Georgia: It’s the same story for me too.
The sense of playfulness is just unmatched anywhere else.
Jason: There’s no context for this sort of
stuff in mainstream culture. To be exposed to this happening? It’s amazing.
***
Like this? Read about more art collectives: The
Schoolhouse, Rubulad, Swimming
Cities, Monster
Island, The Hive, Arch P&D, Silent
Barn